Commercial landscape design is about so much more than just choosing the right grasses and flowers for a business facade. The right landscaping can invite passersby to the entrance of your store or location, encourage customers to linger and enjoy the space, or communicate that you don’t want visitors at all! Take a look at the tips below, and make sure your commercial landscape design isn’t sending your customers the wrong message!
Use The Landscaping To Draw Attention To The Building’s Entrance
This one is crucial. If customers can’t find the door, they can’t spend money with you! You can use brightly colored flowers, grasses, and plants to highlight the entrance. You might also use a symmetrical design with trees and shrubs if big and flashy aren’t your style. Innovative elements like decorative hardscaping (brick or stone walls or walkways, for example) guiding customers to the entrance are also a fun option that don’t rely on color or flash.
Compliment The Building’s Architecture
Landscaping can make a strong visual statement, so you want to make sure your commercial landscape design adds to the building’s design. If the architecture of the building is a point of pride, use plants that don’t detract from your favorite parts, allowing the building to be the most important visual element. If, on the other hand, your building is rather plain, dressing it up can help you stand out from the rest of the businesses nearby.
Also Compliment The Company’s Purpose
Whatever the goals of the business, the landscape should enhance them. For example, if you are a restaurant owner and want customers to have a pleasant place to wait for their table or even dine outside, you may want to avoid plants with a strong aroma, as guests with allergies might have trouble sitting near them during their most visually pleasing season. You would also want to consider plants that deter or at least do not attract bees and other pollinators, which could become problematic for guests trying to enjoy their meals outside.
Consider Lighting And Visibility
No matter what industry you are in, you want your location to be safe for your customers. Use lighting to ensure the safety of your guests in dark areas, as well as to drive their attention toward the entrance or other important areas of your property. Also keep visibility in mind when you are choosing trees and shrubs. If tall shrubs block your display window, potential clients may be missing out on perfect viewing opportunities. Even more important, if your decorative bushes block visibility in the driveway of your parking lot, you may be inviting trouble more than you are inviting people!
Maintain Your Gorgeous Design
If you have invested time and money into a beautiful, inviting landscape experience for your clients, you want to keep it looking its best year-round. That means professional maintenance. Professional care also helps keep your property safe! Roots can pop up in pathways. Branches can encroach on other trees and plants. Irrigation systems can malfunction. It’s all a part of owning property with any kind of landscaping. Consistent and regular maintenance ensures that everything continues functioning properly and providing the best value for you and your guests. It’s definitely worth the investment.
Most business owners don’t realize just how many decisions they have to make about the landscaping and design of their property, but RLB Landscape Group is here to help! With decades of experience in designing and maintaining commercial properties (and homes, of course), we know every little detail that goes into creating the safest, most pleasant experience for owners, employees, and customers, and we can guide you through every step of the process, from choosing the right plants and hardscapes materials, to ensuring that bees won’t be scaring off your guests! Give us a call today, and let’s create something beautiful together.